Individual Test Questions

Individual Test Questions

1.      In his book, Niche Envy:  Marketing Discrimination in the Digital Age, Joseph Turow fears that if individual marketing through technology continues to advance…

A.    Individual will have more important than corporations and everything will be controlled by trending.

B.     The technology could crash and no one would know how to buy anything.

C.     Economy will be based on digital information instead of being backed by objects of actual value (like gold or silver).

D.    It will become easy for corporations to discriminate among individuals and create a biased marketing system.

Link to Blog Post:  http://www.attackofthemachines.blogspot.com/2012/09/big-brother-knows-you-need-milk.html

2.  Facebook Depression (an example of Identity Management Theory) essentially describes what in relation to one’s image online and offline?

Link to Blog Post:  http://www.attackofthemachines.blogspot.com/2012/09/weve-all-got-plastic-surgery-in-digi.html

3.  How does the book, Island of Dr. Monreau, apply to digital culture?

Link to Blog post:  http://hammergwendolyn326.blogspot.com/search?updated-max=2012-11-13T09:21:00-08:00&max-results=7

4.   Google Reader is a helpful tool in order to:

A. Find useful books online.

B.  Read others minds.

C.  Read your SD card and transfer photos online.

D.  Keep track of new updates on various websites of your choice.

5.      Remix culture believes that after something is created others should:

A.    Admire it as a work of art.

B.     Add to the work to create something different or better.

C.     Redo the exact same thing in order to rebelliously break copyright laws.

D.    Write a techno-club song that describes their feelings.